Facebook, Twitter can’t “block” fake news, but could rank “trustworthiness”

The Whuffie:

"A currency based on reputation" (https://en.wikipedia.org/wiki/Whuffie)

Was applied, briefly, to "social media reputation," but never caught on:

https://web.archive.org/web/20091004045850/http://thewhuffiebank.org/

Other measures of "social influence" persist:

https://klout.com/home?next=/measure

Actively curating content by "removing fake news" borders on censorship.

However, I reject the claim that it’s "complex."

We see "social" ranking applied to forms of media already:

https://www.rottentomatoes.com/tv/mary_jane/s01/

Note distinction on RottenTomatoes.com between "critics." "top critics," and "audience."

We can see highly detailed analysis for content on IMDB.com:

http://www.imdb.com/title/tt5940390/ratings?ref_=tt_ov_rt

Another approach – "Metascore," "Critic Score," and "User Score."

http://www.metacritic.com/movie/warcraft

If we can rank / score communication when presented in film, why can’t we similarly rank communication when presented via "microblog" on Twitter, and especially Facebook?

Obviously some work would need to go into predicting how people / organizations might "game" the system to manipulate their score.

This is why a paid staff of "curators" / "content evaluators similar to the operation that "Snopes.com" carries out might prove necessary.

As stated by another blogger, if Facebook put half the resources into "curating posts" as it did into censoring nipples, we’d not be bombarded with "fake news," and unreliable, unvetted content that is actively generated by those who wish to spread misinformation / influence public opinion with the currency of information.

For reference:

https://www.cnet.com/news/zuckerberg-facebook-will-crack-down-on-fake-news/

http://www.businessinsider.com/mark-zuckerberg-on-facebooks-fake-news-and-the-election-2016-11

http://www.bbc.com/news/technology-36376037

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About Tanner Jessel

I am a recent M.S. in Information Science graduate from the University of Tennessee School of Information Science. I was formerly a graduate research assistant funded by DataONE (Data Observation Network for Earth). Prior, I worked for four years as a content lead and biodiversity scientist with the U.S. Geological Survey's Biodiversity Informatics Program. Building on my work experience in biodiversity and environmental informatics, my work with DataONE focused on exploring the nature of scientific collaborations necessary for scientific inquiry. I also conducted research concerning user experience and usability, and assisted in development of member nodes with an emphasis on spatial data and infrastructure. I assisted with research designed to understand sociocultural issues within collaborative research communities. Through August 1, 2014, I was based at the Center for Information and Communication Studies at the University of Tennessee School of Information Science in Knoxville, Tennessee.

Posted on November 14, 2016, in Uncategorized. Bookmark the permalink. Leave a comment.

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