Category Archives: Specialized Information Agencies and Services

Presentation: Marketing Plan for NPS I&M Service Offerings

This presentation complements the  IS 553 Assignment 5 marketing plan for the National Park Service’s Inventory & Monitoring Program.


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Presentation: Research Data Services Industry

This presentation complements IS 553 Assignment 2  profiling the research data services industry.  Includes some examples of research data output, and touches on challenges facing organizations seeking talent to manage and analyze research data.


INSC 553 Assignment 6: Issue Paper, Department of Interior Web Application Collaboration

IS 553 Assignment 6 is an “state of the art” comparison of the U.S. Fish and Wildlife Service’s use of Web 2.0 technologies, contrasted with the U.S. National Park Service’s implementation. Discusses Fish and Wildlife Service’s use of collaborative “Landscape Conservation Cooperatives,” online mapping technologies, inter-agency data distribution collaborations, and future directions including social media engagement and training opportunities, along with major challenges.


INSC 553 Assignment 5: Marketing Plan for NPS Inventory & Monitoring Program

IS 553 Assignment 5 is a marketing plan for service offerings promoting the U.S. National Park Service’s Inventory and Monitoring Program. Includes three service offerings with marketing messages tailored for specific target audiences, promotional activities, and measures of performance.


INSC 553 Assignment 4: Designing Service Offerings

IS 553 Assignment 4 a service offering and marketing plan for the U.S. National Park Service’s Inventory and Monitoring Program. Includes review of environmental factors and the following proposed service offerings:

  1. Engagement of Constituency
  2. Tools and Visualizations
  3. Enhanced Collaboration

Includes marketing message, performance metrics and measures of success for each service offering.


INSC 553 Assignment 3: Environmental Analysis of an Organization

IS 553 Assignment 3 is an environmental analysis of the U.S. National Park Service’s Inventory and Monitoring Program. Includes executive summary, Political, Economic, Sociocultural, and Technology Factors, and Strengths, Weaknesses, Opportunities and Threats analysis.


INSC 553 Assignment 2: Profile of an Industry

IS 553 Assignment 2 is a profile of the research data services industry.


INSC 553 Assignment 1: Career Pathfinder

IS 553 Assignment 1 is a career pathfinder.